Wednesday, December 12, 2012

Price


     Jack Link’s and Oh Boy Oberto Jerky snacks usually cost anywhere from $3.99 to $5.99 for a 3.25 oz single serving. They offer mediocre value at a premium price. Armstrong & Kotler states that  “a customer-centered firm seek to deliver high customer satisfaction relatives to competitors, it does not attempt to maximize customer satisfaction.” ( Marketing: An Introduction p. 280) Here at Phileas Fogg we always offer special bargain pricing for our exotic, high protein Thai-Chicken flavored meat snacks. Bangkok Bites go beyond customers expectation which gives us the competitive edge from other brands.  We offer our single serving 3.25 oz  bag for $1.99, 6 oz bag for $3.99, and $5.99 for the party bag which is 8.25 ounces.  

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